Since the outbreak of the COVID-19 virus in 2019, there have been significant changes in consumer behavior due to government policies and health safety measures. These changes have affected various businesses, but one type of business that has shown resilience during this crisis is the processed food industry. Consumers have adapted their behaviors and preferences to the “New Normal” brought about by the pandemic, focusing on nutritious and clean foods.

As a result, this product, herbal rice seasoning powder containing a blend of herbs: coriander root, galangal, ginger, white pepper, black pepper, and chicken essence, have met this demand. These ingredients are combined to create a rich and harmonious flavor. The product undergoes a drying process using a drum dryer under carefully controlled conditions, ensuring that it retains its nutritional value while meeting safety and cleanliness standards. It can be stored at room temperature, making it a convenient addition to hot steamed rice or other savory dishes.